How to fix common account errors in Google Merchant Center (Unclaimed website)
If you’re encountering the "Unclaimed Website" error in Google Merchant Center, it means your website URL is not yet verified and claimed by Google. This can prevent your products from appearing in Google Shopping. Fortunately, fixing this issue is simple. By adding a meta tag to your website's homepage, you can verify your website and claim your URL. Follow this step-by-step guide to complete the process efficiently.
Why You Need to Claim Your Website
Step-by-Step Guide to Verify and Claim Your Website
Before proceeding, it’s important to understand why website verification is necessary:
Ensures Your Store's Authenticity: Prevents unauthorized users from claiming your domain.
Improves Merchant Center Functionality: Enables product listings, feeds, and advertising features.
Enhances Trust and Security: Google verifies your store as an official source of the products you list.
First, go to Google Merchant Center. Then, choose Business Info > Click on Confirm Online Store
Next, enter your website URL > Choose Add an HTML tag to my homepage > Click on Copy to clipboard icon next to the tag to copy it.
After getting the tag, you need to log into your store. Go to Online Store > Themes. Then, at the 3 dots icon > Edit Code.
Find the file theme.liquid inside the layout folder. Paste the meta tag right underneath your opening <head> tag, then Save.
Finally, go back to Google Merchant Center, scroll down and press Verify your online store to submit your URL to Google for verification. If the code is pasted properly in your site's homepage, your website will be claimed and verified quickly.
Verifying and claiming your website in Google Merchant Center is essential for optimizing your online store’s visibility. By following these steps, you can quickly resolve the Unclaimed Website error and ensure smooth operation of your product listings. If you run into any issues, feel free to message us via live chat or email us at support@socialhead.io is ready to help!
Table of Contents
Why You Need to Claim Your Website
Step-by-Step Guide to Verify and Claim Your Website
1. Why You Need to Claim Your Website
Before proceeding, it’s important to understand why website verification is necessary:
Ensures Your Store's Authenticity: Prevents unauthorized users from claiming your domain.
Improves Merchant Center Functionality: Enables product listings, feeds, and advertising features.
Enhances Trust and Security: Google verifies your store as an official source of the products you list.
2. Step-by-Step Guide to Verify and Claim Your Website
First, go to Google Merchant Center. Then, choose Business Info > Click on Confirm Online Store
Next, enter your website URL > Choose Add an HTML tag to my homepage > Click on Copy to clipboard icon next to the tag to copy it.
After getting the tag, you need to log into your store. Go to Online Store > Themes. Then, at the 3 dots icon > Edit Code.
Find the file theme.liquid inside the layout folder. Paste the meta tag right underneath your opening <head> tag, then Save.
Finally, go back to Google Merchant Center, scroll down and press Verify your online store to submit your URL to Google for verification. If the code is pasted properly in your site's homepage, your website will be claimed and verified quickly.
Verifying and claiming your website in Google Merchant Center is essential for optimizing your online store’s visibility. By following these steps, you can quickly resolve the Unclaimed Website error and ensure smooth operation of your product listings. If you run into any issues, feel free to message us via live chat or email us at support@socialhead.io is ready to help!
Updated on: 12/03/2025
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